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Calgary company helping to make the move to online

Don Horne   

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With virtual maintenance, shopping and marketing becoming commonplace over the past year due to COVID-19 restrictions, one Calgary, Alta. company is helping move companies into the online space.

Yodify is an e-commerce and catalogue software platform for the creation of websites with professional product catalogs and e-commerce stores using an extensive library of ready-made products and brands focused but not limited to the Instrumentation and Controls sector,” says Yodify President and CEO, Brian McClelland. “A significant benefit is the mirroring of the catalogue or store in the Yodify Marketplace, substantially increasing clients corporate and product exposure at no added cost or effort.”

The catalogues and stores are full-functioning stand-alone websites, they can also be easily added to clients existing websites which were created by other vendors, providing an instant online catalog and store solution.

The company states that it can instantly add entire brands, with an easy interface to add new products that are search-engine friendly.

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“World-class store creation in minutes, not months,” says McClelland.

The move to online is seen as crucial to surviving in the “new normal.”

B.C. small businesses looking to sell their goods online during the pandemic were informed that they might qualify for a new $7,500 grant announced just last week.

Economic Recovery Minister Ravi Kahlon said the grants will allow businesses to hire B.C. tech companies to develop websites, create e-commerce capabilities, train staff and fund online advertising for up to a year.

The funding of $12 million could help 1,500 businesses, said Kahlon. Roughly one-quarter of the funds will be earmarked for rural and Indigenous businesses, he said.

(with files from CHEKNews)

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